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Controlling Your Own Density

Strategies to reduce the number of tobacco outlets in your community

Tobacco Prevention

Because a higher density of tobacco retailers is associated with higher rates of tobacco use and initiation, many communities are implementing strategies to reduce the number of tobacco outlets, particularly in low-income neighborhoods and communities of color where tobacco retailer density is disproportionately high.

ChangeLab Solutions developed this webinar, part of the CDC/OSH point-of-sale webinar series, to address the importance of density reduction as a tobacco control strategy. Experts explore different approaches for reducing density and outline the legal issues involved, including  existing retailers. One guest discusses San Francisco’s equity-focused density reduction ordinance.


  • Sharon Lipperman-Kreda, senior research scientist, Pacific Institute for Research and Evaluation
  • Sara Bartel, staff attorney, ChangeLab Solutions
  • Derek Smith, director of the Tobacco Free Project, San Francisco Department of Public Health